Three years ago, Coral Springs Auto Mall lost dozens of valuable units – not to a robbery or economic downfall, but to a group of metal light poles. During Hurricane Wilma in 2005, violent winds caused a number of 25-foot-tall poles to snap from their foundations, toppling sideways and crushing eight or nine cars at a time, every time.
Sean Bradley - As we know, video—specifically, video search—is powerful, but did you know it was this powerful? Recent statistics from comScore data...
Technology can improve a dealer’s business in many ways. One technological tool that has been helping improve collections for some time is the starter interrupt device.
Michael Fishman - In a time of economic turbulence, generating showroom traffic is more critical than ever
Raul Vazquez - I’ve often addressed how to maximize your ad dollars, how to get the most from your customer database and how to differentiate yourself from your competition in your customer's mind. All of these issues have a direct impact on your sales...
Harlene Doane - The current trend in advertising isn’t about where you spend your ad dollars as much as it is about how you spend your money. According to NCM Twenty Group data, as of June 2008, advertising expenditures are not rising.
Becky Chernek - To often, manager assume they know the reasons customers reject particular products and fail to learn the rationale behind customers' decisions.
Glynn Rodean - If you train on just scripts, you're putting your money (and possibly your ROI) on only seven percent of communication.
Ben Donnarumma - By paying close attention to what is going on, especially when it comes to collections, you can minimize the mistakes being made inside and outside of your company and increase the money you collect...
Tom Herald - In special finance, the customer's buying power needs to be determined effectively and discretely long before ever presenting a vehicle.
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